Slack GPT will soon be part of your Slack conversations

Salesforce, the global customer relationship management (CRM) provider, has announced Slack GPT, a new conversational artificial intelligence (AI) experience natively integrated into Slack that will transform how work gets done. Slack GPT will deliver the ability to use generative AI app integrations, different language models, and the power to tap into secure customer data insights from the Customer 360 and Data Cloud. It will also work with Einstein GPT* to unlock the power of CRM and conversational data.

Examples include:

- Slack GPT for Sales: Sales teams could auto-generate account channel summaries, customer recommendations, and prospect messages.

- Slack GPT for Service: Service agents could solve cases and respond to customers faster with AI-generated solutions and responses, and auto-generate case summaries to share team knowledge in channels and canvases.

- Slack GPT for Dev/IT: Developers could instantly auto-scan channel activities and summarise root cause analyses, saving hours on incident management.

- Slack GPT for Marketing: Marketers could auto-generate copy and images for blogs, email campaigns, social, and advertising directly into a channel for team collaboration.

The announcement is particularly significant given that Slack’s new State of Work report has found that companies are missing opportunities to boost employee productivity with time-saving technologies — including AI and automations. According to the report, people adopting AI are 90% more likely to report higher levels of productivity, but only 27% of companies currently use AI tools to help increase their efficiency. Further, those who use automations at work estimate that they are saving an average of 3.6 hours a week – this equates to, at minimum, one working month given back to each employee annually to focus on meaningful work.

With the new capabilities, Slack will bring AI natively into the user experience to help customers work smarter, learn faster, and communicate better. For example, AI-powered conversation summaries and writing assistance will be available directly in Slack, all with just a click.

Customers will be able to build no-code workflows that embed AI actions with simple prompts at each step, making it easy for anyone to deploy AI automation. They can also securely integrate a large language model (LLM) from companies like OpenAI and Anthropic, or use the LLM of their choice. This includes those funded by Salesforce Venture’s generative AI fund, and in the future, Salesforce’s proprietary LLMs.

As the conversational interface to the Customer 360, Slack will soon bring Einstein GPT-powered insights from real-time customer data to life in Slack as well.

“Generative AI has enormous potential to redefine how work is done and unlock significant business productivity,” said Lidiane Jones, CEO of Slack.

“The real power of this technology is when AI can analyse and act on the most valuable data from a company's most trusted resource — its own internal knowledge. Slack GPT is the conversational AI platform of the future, helping organisations easily tap into their trusted customer data and essential employee knowledge so they can work smarter and make smarter decisions faster.”

Native capabilities are purpose-built AI features designed to fit seamlessly into Slack’s interface, making it more convenient and easier to get contextual AI assistance. In the future, customers could:

- Summarise conversations and huddles: Get up to speed on unread Slack messages in one click, or asking Slack GPT to join a huddle and instantly provide a summary and next steps afterwards.

- Communicate more effectively: With AI assistance built contextually into Slack’s message composer and newly launched Slack canvas, customers will be able to easily distil the content, adjust the tone, and more.

- Integrations in Slack’s app directory are a quick and secure way for customers to extend the functionality of third-party or in-house LLMs they already use in Slack.

With Slack GPT, customers will be able to:

- Create no-code workflows that automate work across Slack, LLMs, and their ecosystem of software tools. In Workflow Builder, customers will be able to instantly connect a generative AI app to a workflow.

- Integrate generative AI apps from leading platforms like ChatGPT from OpenAI and Claude from Anthropic, built on Slack’s trusted platform. These apps will not be used to train their large language models.

- Build custom integrations.

Source: Salesforce. Screen showing Slack GPT at work.
Source: Salesforce. Slack GPT furthers Salesforce’s efforts to develop trusted generative AI for business.

Details

- The Claude app for Slack is now available; the ChatGPT app for Slack is in beta.

- Workflow Builder with Slack GPT AI connectors will be available this summer.

- Slack GPT native AI capabilities and the Einstein GPT app for Slack are in development.

Watch the video about how Slack will change with AI at https://youtu.be/RiNbKeIas0Y

*Einstein GPT, launched in March 2023, is the world’s first generative AI CRM technology. Einstein GPT is designed to bring generative AI technology from an ecosystem of partners and real-time data from the Salesforce Data Cloud to Salesforce’s proprietary AI models. With Einstein GPT, Salesforce says customers can then connect that data to OpenAI’s advanced AI models out of the box, or choose their own external model and use natural-language prompts directly within their Salesforce CRM to generate content that continuously adapts to changing customer information and needs in real time.

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