Pure Storage's new Evergreen//Flex moves performance and stranded capacity wherever it's needed

At Pure//Accelerate techfest22, Pure Storage, which delivers advanced data storage technology and services, reaffirmed its commitment to deliver simple, reliable, and scalable storage with the introduction of Evergreen//Flex, a new fleet-level Evergreen architecture that extends the power of Pure's Evergreen technology to the full Pure portfolio.

According to Pure Storage, the inflexible, labour-intensive delivery of traditional storage has long challenged organisations embarking on transformation – from high costs, short technology refresh cycles, forklift upgrades, and storage rebuys to unplanned downtime, high-risk data migration, and overall data storage complexity.

Global enterprises, however, are on a path to embrace flexible, consumption-based operating models, and are increasingly investing in modern technologies and services that deliver stronger value over time. By unlocking and moving stranded storage capacity to where it is needed most, Evergreen//Flex enables storage flexibility and efficiency while growing Pure's portfolio of Evergreen-based subscription services.

Pioneered in 2015, Pure's subscription-based Evergreen Storage programme changed the concept of IT ownership by delivering a subscription to innovation. An engineering philosophy rather than a business campaign, Evergreen prioritises cost efficiencies, a longer, sustainable technology lifecycle, and modernisation without disruption.

Since launch, the programme has successfully delivered over 10,000 non-disruptive controller upgrades to more than 3,000 customers. Recognising the need for further flexibility and transparency across storage, Pure launched the first true consumption-based service model for storage, Pure as-a-Service (now rebranded as Evergreen//One), in 2018.

Pure is further supporting flexible delivery models with additions to its Evergreen portfolio:

Evergreen//Forever (formerly Evergreen Gold)

Evergreen//Forever offers organisations traditional appliance ownership with a subscription to software, ever-modern hardware, and a world-class customer experience. Evergreen//Forever ensures organisations are benefitting from an always-modern infrastructure subscription to support a system that gets better over time.

Evergreen//Flex

A new fleet-level Evergreen architecture runs storage efficiently while saving power. Evergreen//Flex provides the flexibility and adaptability to move performance and stranded capacity to where data and applications need it most, with the security and control that comes from ownership. The latest model brings the modernisation of Evergreen//Forever beyond the box, and is the most efficient way to run a fleet of storage enabled by an asset utilisation model.

Evergreen//One

Evergreen//One offers organisations a true consumption-based service model for storage, delivering flexibility, transparency, and simplicity, along with proactive monitoring and non-disruptive upgrades while satisfying performance and usage service-level agreements (SLAs). With Evergreen//One, Pure takes on the responsibility of delivering storage where it is required, offering on-demand storage service with the flexibility of on-premises deployment.

"The growth of our Evergreen portfolio is a testament to Pure's commitment to uncomplicating data storage and meeting customers where they are in their transformation to embrace new consumption models. Further distinguished with the launch of Evergreen//Flex, Pure offers the broadest procurement flexibility and choice across the storage industry today. We're incredibly excited to continue offering our customers the ability to achieve better outcomes with flexible, simple storage," said Prakash Darji, GM, Digital Experience Business Unit, Pure Storage.

"Enterprises want modern, flexible storage consumption models that enable agility and adaptability as customer demands fluctuate. The growing Pure Storage Evergreen portfolio – and the addition of Evergreen//Flex – not only balances the need for flexibility and simplicity, but drives high performance and scalable, efficient outcomes to support customer growth," stated Susan Middleton, Research VP, Flexible Consumption and Financing Strategies for IT Infrastructure, IDC.

Comments

Popular posts from this blog

Fortinet enhances FortiRecon to align with CTEM framework

SentinelOne recognised as a 2025 Gartner Peer Insights Customers’ Choice for XDR

AWS: AI adoption grows 20% in Singapore