Lumeo partners with Grip Places to offer turnkey analytics for retail, restaurants
Lumeo, a designer of computer vision solutions, has partnered Grip Places, which provides access to data analysis software and tools through the cloud for the retail and restaurant industries.
The Lumeo video analytics platform brings the latest artificial intelligence (AI) models and techniques to technology providers who want to bring intelligence and automation tools to market through vision AI.
Grip Places’ flagship Video Analytics as a Service (VaaaS) employs AI-driven cameras and advanced AI analytics to transform video data into actionable insights, all while maintaining customer privacy. VaaaS captures valuable customer demographic data such as age, gender, new vs repeat customers, and mood analysis. This allows retail operators to make informed decisions about their product offerings, ultimately enhancing services, attracting new customers, and increasing sales.
One of Grip Places’ analytics tools is the New vs. Repeat algorithm, which distinguishes between a repeat visitor and a unique or new visitor. This data, combined with demographic analysis and age & gender analysis, enables retail operators to determine the effectiveness of a promotion or marketing change in attracting new customers. For example, the retailer can determine the number of new visitors, their visit times, and related insights.
Grip Places recognised the potential of the Lumeo platform and leveraged Lumeo’s library of ready-to-use AI models to make data analytics - typically limited to large corporations - accessible to retail stores and restaurants.
Lumeo’s ability to deliver advanced AI analytics with low-code, no-code building blocks sets it apart from other cloud-based analytic vendors that Grip has used, said Jon Fairband, Founder and CEO of Grip Places. “(We) were able to quickly leverage Lumeo’s platform as one of our preferred tech stacks to build from in order to launch our first custom solution,” he said.
Beyond offering a turnkey solution built on Lumeo, Grip Places is also joining the Lumeo marketplace by offering their Analytics Dashboard as a Service. This new Grip product suite enables any Lumeo customer to view data in real-time, and summarise it in charts and graphs. Grip will also be releasing additional features which it calls nodes, such as Demographics, New vs Repeat and more in the coming weeks. Grip’s Demographics nodes can add advanced demographic information to an analytics platform while safeguarding privacy.
Said Devarshi Shah, CEO and Co-Founder of Lumeo: “Lumeo is not just a ‘security’ analytic platform, our building-blocks go beyond intrusion detection or license plate detection. Lumeo’s Marketplace of AI models allowed Grip Places to produce an intuitive marketing dashboard that offers actionable insights that small to mid-size businesses were usually shut out from, and bring big data analytics to locally-owned businesses.”
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