Making access to business software easier with integrated cloud suites

By Gibu Mathew, VP & GM, APAC, Zoho Corporation

Advances in the cloud have changed the way we interact with the world. From how we pay our bills to how we communicate, to how we navigate the city streets, the cloud’s arrival has proven disruptive to the old ways of doing things.

This is perhaps no more true than in the realm of business software, an industry that has seen seismic shifts in the last two decades, and is now witnessing rapid adoption due to the global crisis in the last six months. Expensive, exceedingly complicated software that once was the purview of the few is now available to the masses, courtesy of the cloud and attendant improvements in technology. These strides have resulted in the democratisation of business software, the changing of an once-scarce resource into something everyone can access and use.

The shift to a more democratic, user-friendly, and affordable breed of business software has come about for a lot of reasons. Here are a few of the biggest ones:

Friendlier software

As software has become more and more important to our day-to-day lives, it has also become friendlier for the end user. Actions that used to require reams of code and loads of technical knowhow can now be completed with just a drag and a drop. Business software has followed suit, and increasingly looks, feels, and acts like consumer software. And with intuitive interfaces and familiar features, no specialised skills or training are required to get things up and keep them running.

Work anywhere

The smartphone has put powerful computing technology in the palm of your hand and lets your business go everywhere you do. Sophisticated yet easy-to-use software is available ubiquitously, meaning that employees are no longer chained to desktop systems. In fact, driving and maintaining information across while you are on-the-go becomes a more seamless process. Software vendors who are more customer-centric are providing mobile versions as another means of access on top of services that run on browsers. Through real-time functions, employees remain connected, and ground observations made during field work are readily updated through the cloud.

Much more choice

Part and parcel of the democratisation of software is the rise in consumer choice. There used to be a handful of software vendors that a business could choose from; now there are hundreds. Because there are so many options, customers can choose how they want to manage their processes without having to learn new skills. Every day, new solutions are added to app galleries and marketplaces around the web, giving people multiple ways to tackle any business process. These app stores also give businesses the opportunity to see what other companies are doing to tackle similar problems.

Enterprise-grade software for everyone

Business software used to require a massive capital expenditure. As a consequence, only large companies with deep pockets could afford the features and capabilities software systems provided. However, the rise of the cloud and mobile technology have put an end to the need for installed, on-premise systems, and the costs (and time) associated with them. You no longer need a room full of servers or high capex to run your business; a smartphone will do just fine. The result? Small businesses finally have access to the tools the “big boys” have had for years, and can now provide the same world-class experience to their customers.

No special training needed

As software has gotten easier to use, more people are using software. Decisions about what systems a business would run was left to people with diplomas in computer engineering. But no more. Today’s business software is more user-friendly than ever, meaning that even non-specialists can be as empowered as the pros to make decisions about the systems they’ll employ.

What’s more, advances in data virtualisation* enable people to access the information they need without requiring special tools or knowledge. Data can now be retrieved and analysed by non-technical individuals without having to know its structure, location, or format; this means a lot more people can have access to the details they need, without needing a bunch of training to get there. You can finally get rid of the IT gatekeepers and take charge of your business.

We believe that software is making the world better, but you still need the right suite. You need software that is easy enough for a tech novice to use, powerful enough for the expert, and priced reasonably enough so as not to impact anyone’s bottomline. Find a business solutions suite that’s “all-in” on cloud computing, includes a large selection of apps that are designed to handle every business process and run on every device. On top of that, it has to be affordable and, in the current times,  prioritise data privacy and security. Most importantly, be confident that the provider you choose has business goals aligned to yours and are happy and willing to help you every step of the way.

*Data virtualisation refers to software being able to make use of any data without requiring more details about it. This would be analogous to a Spanish speaker being able to make use of information in Spanish even though the underlying data is actually in English.